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Category/分类：商业 职业发展
亚马逊评级: 亚马逊评级 THE PERFECTION OF MARKETING: THE CEO’S GUIDE TO BUILDING A BRAND AND DRIVING SALES IN THREE STEPS
  Book ID/图书代码：03830808B27148
 
页数： 192 定价： 24.95美元 上传日期： 2009-2-9

Chinese Summary/中文概要： James Connor，紐約炙手可熱的品牌策略顧問公司www.thejamesgroup.com和廣告代理商的總裁。12年來，Connor創造超過70種成功的品牌，其中包含GarageTek、ThinkFun、TransparentValue、Water Quality Insurance Syndicate (WQIS) ，Connor紐約最知名的品牌行銷大師。

品牌的行銷策略是使用於創造和提高產品的效用，有超過七成自有品牌企業均認為品牌行銷人才的缺乏是當務之急。品牌行銷專家James Connor的建議，幫助超過200位的CEO成功在投資利潤有所成長。如何快速學習品牌行銷的知識、解決銷售有關問題，Connor的策略將幫助讀者發揮更大的品牌行銷力量。
http://www.perfectionofmarketing.com/what.php
(CL)


Awards/获奖情况： 紐約最成功的品牌行銷大師
華爾街傳奇 - 格西麥可‧羅區:「聽James Connor的建議，你定能成功」

"James Connor had the courage to go and seek the ancient wisdom of Asia,the determination to master it with many years of study, and the vision to apply it to his hot New York ad agency. The proof is in the pudding; listen to him and succeed."---Geshe Michael Roach, author of international best-seller The Diamond Cutter (格西麥可‧羅區)
About the Author/作者介绍： James Connor is the CEO and founder of The James Group, a brand strategy and full-service advertising agency in New York City, serving midsize business clients nationally. For 12 years, James honed The Perfection of Marketing process and oversaw the creation of over 70 brands, including category leaders GarageTek, ThinkFun, TransparentValue, and Water Quality Insurance Syndicate (WQIS). He is well regarded as a speaker on brand marketing.
James meditates daily and in the evening teaches Buddhist philosophy for the Asian Classics Institute, primarily in New York City and the Hamptons.
You can reach him at The James Group’s website, www.thejamesgroup.com or at jamesconnor@thejamesgroup.com
 
  Format:HARDCOVER
 
Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE(到期可授)
                               Complex/Traditional Chinese/繁体中文：AVAILABLE
 
Sales in other countries/其他国家销售情况：
 
原文第一章内容：暂无 手稿：暂无 大纲：暂无
 
Copyright@2009 Big Apple Agency,Inc.